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The Global Expansion Newsletter!

Download our latest edition below!

30th May
27th June
10th july
10th August
The Art of Storytelling at its finest - Discussions with Trena Blair and Industry Experts.

Webinar Recordings

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 Webinar Replay: 
Inside Global Growth – Fireside Chat with Aubrey Blanche Sarellano

In this relaxed yet insightful conversation, Aubrey Blanche Sarellano - Founder of The Mathpath and VP of Equitable Operations at Culture Amp - joined FD Global Academy CEO Trena Blair to explore what it really takes to grow a business across borders.

With firsthand experience scaling teams and operations on the ground in different regions, Aubrey shared the practical (and often unexpected!) lessons that come with building globally. From navigating cultural norms to designing for inclusion in fast-changing environments, her approach is grounded, data-informed, and deeply human.
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 Webinar Replay: 
The Transformation of Blisspot, a
Mission-Driven Business.

In our recent webinar, Deborah Tyson, founder of Blisspot, shared how she transformed her mission-driven business into a global platform for wellbeing.

A key takeaway: Building a globally scalable business starts with deep alignment between purpose, digital strategy,and community impact.

Why it mattered: Leaders navigating international markets must prioritise personal and organisational resilience. Deb’s journey offered a compelling roadmap for purpose-led global growth in an increasingly human-centric economy.

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Webinar Replay:
Why Most Global Expansions Fail – And What Founders Can Do Differently

In this candid and insight-rich fireside chat, Flywire’s CMO and US GM, Allison MacLeod, joined FD Global Academy CEO Trena Blair to unpack why global expansions so often miss the mark - and what separates those who succeed.

Drawing on her experience scaling a global payments business, Allison offered sharp, unfiltered guidance for leaders navigating complexity at scale. Her message was clear: lead what needs fixing, stop chasing consensus, and don’t try to do it all yourself. As Allison put it, “If you're doing everything, you're not growing.”

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Webinar Replay:
The Secret Ingredient of Successful Storytelling

In this high-impact mini masterclass, FD Global Academy CEO Trena Blair guided members back to the oldest leadership skill there is - the ability to inspire through story.

The session explored how storytelling goes beyond messaging; it's a tool of persuasion that taps into empathy, compassion, and trust. Trena shared the proven frameworks used by high-growth entrepreneurs to captivate, convert, and scale with confidence. As she reminded us, “Your story isn’t just what you tell people - it’s how you inspire action, build trust, and position yourself as a leader.”

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 Webinar Replay: 
Decoding Global Growth: Unravelling Tariffs & Free Trade Agreements in 5 Markets - USA Series

Our US Tariff Talk provided a fantastic dive into the world of tariffs, trade, and strategic growth. We were joined by our incredible guest speakers, Jennifer Clement and Mary Buchzeiger.

Packed with actionable takeaways, including Jennifer's concept of 'Good Tariff Hygiene,' a critical practice for any business to manage compliance and avoid fines.

Mary also shared a real-world example from the automotive sector, where her company saved thousands of dollars by paying close attention to the details with transfer pricing and Free on Board (FOB) terms.

The talk highlighted the importance of understanding the new 10% tariffs impacting major US trading partners and emphasised why these taxes on imports are likely to become a permanent feature of global trade. We also got a clear look at a toolkit of 20 tariff mitigation strategies, from duty drawbacks to using Foreign Trade Zones.

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Industry Articles, Blogs, Resources and More.

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AI Forces Board Directors to Rethink Everything They Know About Governance.

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Navigating the Global Frontier: Unpacking the Real Reasons Behind Failed Expansions.

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The CEO Magazine: The Important Step CEOs Overlook When Scaling Globally


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Scaling Your Business Involves More Than Great Tech - Building a Resilient and Scalable Business

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But wait - There is more!

 Keep moving towards your Global Expansion and become a Global Pass Member Today!
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Global Pass 

Join a strategic membership built for global ambition. Designed for business leaders ready to scale beyond borders, this program offers accss to all Academy courses, expert-led masterclasses, exclusive content, and direct access to CEO Trena Blair. Inside the Academy, you’ll unlock powerful tools, insider insights, and a private community of like-minded leaders - all designed to help you scale smarter and faster.

Academy +

Perfect for professionals seeking targeted upskilling, Academy+ gives you premium access to individual, high-impact courses designed to elevate your expertise, on your terms. Complement your membership with actionable, self-paced learning. Each course is designed to give you strategic tools, expert insights, and real-world frameworks to accelerate your international expansion.